Online | Social Media

Social Media

Online | Social Media for Business


Course Code: ONBS01 | Duration: 100 minutes | Price Grade: Premium

This course is all about how to get the best out of social media in a business. Looking at business strategy, business development and the practicalities of employing people and agencies to support your social media activity.


    Who Should Attend Social Media for Business Training?

  • This course would be suitable for users of social media who use advertisements and want to expand their knowledge of implementing social media strategies.

    • Course Content

  • What is Social Media?
  • Introduction to POST Methodology
  • Websites and Microsites
  • Facebook
  • LinkedIn
  • Twitter
  • Blogging
  • Video
  • Bringing it all together
  • Is Social Media worth it?
  • Problem Solving Workshops
  • Question and Answers

    • Related Courses

  • Facebook for Business | Code: ONBS03
  • LinkedIn for Business | Code: ONBS04
  • Twitter for Business | Code: ONBS05


Online | Search Engine Optimisation for Business


Course Code: ONBS02 | Duration: 80 minutes | Price Grade: Premium

This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website.

    Who Should Attend Search Engine Optimisation for Business Training?

  • This course would be suitable for people who are involved in marketing, who use advertisements and want to expand their knowledge and also implementing social media strategies.

    • Course Content

  • Introduction to SEO
  • Link Building
  • On-Site SEO
  • Social Media as part of SEO
  • Local Search
  • Pay Per Click (PPC)
  • Problem Solving Workshops
  • Question and Answers

    • Related Courses

  • Social Media for Business | Code: ONBS01


Online | Facebook for Business


Course Code: ONBS03 | Duration: 80 minutes | Price Grade: Standard

Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account.
In the ‘Social Media for Business’ course you’ll have been encouraged to research and investigate the preferred social media platforms used by your target audience, so you should have a good idea at this point if Facebook is one of the right platforms for you.
This course will show you the tools and the techniques to create an effective Facebook page.


    Who Should Attend Facebook for Business Training?

  • This course would be suitable for current or new users of Facebook who use advertisements and brand pages and want to expand their knowledge of implementing social media strategies.

    • Course Content

  • An introduction to Facebook
  • Setting up a Facebook Brand Page
  • Administrating your Facebook Brand Page
  • Adding Content to your Brand Page
  • Custom Applications
  • Getting people on your Brand Page
  • Facebook Advertising
  • Getting Website Traffic from Facebook
  • Problem Solving Workshops
  • Question and Answers

    • Related Courses

  • LinkedIn for Business | Code: ONBS04
  • Twitter for Business | Code: ONBS05


Online | LinkedIn for Business


Course Code: ONBS04 | Duration: 45 minutes | Price Grade: Standard

LinkedIn is a very valuable tool to find the key decision makers within certain companies. It’s used for finding the best point of contact, gaining familiarity with their background before a call or sales pitch and a lot more. Find out how it can be used to enhance your business.


    Who Should Attend LinkedIn for Business Training?

  • This course would be suitable for current or new users of LinkedIn who use advertisements and brand pages and want to expand their knowledge of implementing social media strategies.

    • Course Content

  • Introduction to LinkedIn
  • Company Policies and the use of LinkedIn
  • How LinkedIn Works
  • Setting up your LinkedIn Profile
  • Problem Solving Workshops
  • Question and Answers

    • Related Courses

  • Facebook for Business | Code: ONBS03
  • Twitter for Business | Code: ONBS05


Online | Twitter for Business


Course Code: ONBS05 | Duration: 55 minutes | Price Grade: Standard

Twitter is a social media platform that is used by a wide range of people, from celebrities, who use it to communicate with their fans to companies and brands who can use it to engage their customers and attract new ones.


    Who Should Attend Twitter for Business?

  • This course would be suitable for current or new users of Twitter who use advertisements and brand pages and want to expand their knowledge of implementing social media strategies.

    • Course Content

  • An Introduction to Twitter
  • Getting Started on Twitter
  • What do we mean by discrimination
  • Using Third-Party Applications
  • Being Social
  • Problem Solving Workshops
  • Question and Answers

    • Related Courses

  • Facebook for Business | Code: ONBS03
  • LinkedIn for Business | Code: ONBS04


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